Buy Wholesale

Wholesale & Trade Partners — OptimOZ
Wholesale & trade partners

Stock the brands
your customers are asking for.

OptimOZ supplies selected health food retailers, pharmacies, clinics, gyms, and online stores across Australia with premium longevity and performance supplements — brands your customers already trust, with the operational backbone of Australia's longest-running biohacker retailer.

Who this is for

We supply businesses that serve health-conscious customers and want to add premium, credible supplement brands to their range.

Health food stores

Independent retailers looking to differentiate with longevity-focused brands that aren't on every supermarket shelf.

Pharmacies & compounding chemists

Community pharmacies wanting to offer evidence-based premium supplements alongside their existing range.

Naturopaths & health practitioners

Clinics dispensing supplements to patients who want access to international brands with clinical-grade formulations.

Gyms, studios & performance centres

Training facilities wanting to retail performance, recovery, and cognitive products to members.

Cafés & specialty coffee

Venues offering Bulletproof Coffee, MCT oil, and functional beverage ingredients as part of their menu or retail offering.

Online retailers

E-commerce stores serving the health, wellness, biohacking, or performance nutrition space.

Corporate wellness programmes

Companies offering supplement benefits to employees as part of their health and performance initiatives.

Subscription boxes & curators

Health boxes and wellness curators looking for standout products to feature or include.

Brands available for wholesale

We hold local Australian distribution or stockist arrangements for the following brands. Not every brand we retail is available wholesale — this list reflects what we can supply to trade partners.

Core wholesale range
Bulletproof® BiOptimizers Kimera Koffee Primal Collective™ VitalityIQ™
Bulletproof® range highlights
Bulletproof Coffee (all roasts) Brain Octane C8 MCT Oil Glutathione Force Zen Mode Smart Mode Vitamins A-D-K Curcumin Max Omega Krill Complex
BiOptimizers range highlights
Magnesium Breakthrough Sleep Breakthrough Stress Guardian MassZymes Kapex Berberine Breakthrough P3-OM Probiotic
Primal Collective™ (our own brand)
Grass-fed Ghee C8 MCT Oil Collagen Peptides Organic Turmeric Marine Algae Omega-3

Other brands in our retail range (Cymbiotika, Neurohacker, Oxford Healthspan, Layer Origin, Pendulum, etc.) are sold under their own Australian wholesale arrangements. We can sometimes facilitate introductions to those brand owners on request — email us with specifics.

Why buy wholesale from OptimOZ

We've been importing, warehousing, and retailing these brands for over a decade. Working with us means inheriting that infrastructure.

Local Australian stock

No international shipping, no customs delays, no grey-market risk. Stock ships from our Sydney warehouse, usually the same or next business day.

Healthy margins

Wholesale pricing designed to give you a real retail margin — not the thin margins typical of mass-market supplements.

Fast despatch

Wholesale orders are prioritised and typically ship within one business day. No minimum lead times for in-stock items.

Product education

Training materials, product guides, and expert support for your team so they can confidently recommend products to customers.

Marketing assets

High-res product photography, copy, and point-of-sale materials available on request. Save the time of creating your own.

A real human to call

Trade accounts get a dedicated point of contact — not a ticketing queue. Direct email and WhatsApp access for orders and questions.

Wholesale terms at a glance

Indicative terms for new wholesale accounts. Final pricing and conditions are confirmed during onboarding.

Minimum first order
$500 AUD
Ex. GST. Across any combination of in-stock products.
Typical margin
30–45%
Varies by brand and order volume. Tiered pricing for larger accounts.
Payment terms
Pro forma
Prepaid by default. Net-14 terms available to established accounts after 3 months.

How to get started

Four steps from application to your first delivery. Most accounts are set up within a week.

1
Email us your details

Send us an email at wholesale@optimoz.com.au with your business name, ABN, state, business type (e.g. health food store, pharmacy, gym), and the brands or categories you're interested in stocking.

2
We review and confirm

We review each application to make sure there's a good fit with your business. We'll respond within 2–3 business days with approval and your wholesale pricing sheet.

3
Place your first order

Once approved, you'll receive ordering details, access to our wholesale price list, and any marketing assets you need. Orders can be placed by email or through our trade portal.

4
Stock, sell, reorder

Your first order ships within 1–2 business days. Reorders are straightforward — just reply to your previous order thread or use your trade account to place a new one.

Apply for a
wholesale account.

Tell us about your business, your ABN, where you're based, and which brands or categories you're interested in stocking. The more detail you include, the faster we can assess and onboard you.

wholesale@optimoz.com.au

We aim to respond to wholesale enquiries within 2–3 business days.